Our Three Step Process

Spire's End

Our Three Step Process

Spire's End

The Challenge

Ad expenses were affecting profits, making it impossible to scale without sacrificing returns. Product pages, though showcasing beautiful artwork and engaging narratives, were not effectively converting visitors into buyers.

Our Approach 

Listing Improvement

Conducted in-depth market research to understand customer search behavior and competitive positioning. Refreshed visual presentation and strengthened backend search optimization to improve discoverability across relevant customer queries.

PPC Refinement

Optimized bidding methods to connect with genuinely interested customers, focusing on quality over volume to maximize returns while maintaining healthy sales momentum. 

Integrated Optimization

Ensured ad traffic landed on conversion-ready product pages, creating alignment between paid visibility and organic appeal. This coordination allowed the brand to reduce ad spend and build a stronger natural market presence.

The Impact

Within months, Treszon changed the brand’s Amazon trajectory by cutting ad spend and simultaneously improving sales outcomes. The brand achieved a sustainable model where profitability and scaling work together rather than against each other.

Numbers to Trust

✔️ +102% Return on Ad Spend Growth

✔️ -37% Advertising Cost Reduction

✔️ +63% Conversion Rate Increase

Before Partnership With Treszon

  • RoAS: 2.12

  • ACoS: 47.02%

  • CVR: 4.52%

After Partnership With Treszon

  • RoAS: 4.28

  • ACoS: 29.59%

  • CVR: 7.37%

The Challenge

Ad expenses were affecting profits, making it impossible to scale without sacrificing returns. Product pages, though showcasing beautiful artwork and engaging narratives, were not effectively converting visitors into buyers.

Our Approach 

Listing Improvement

Conducted in-depth market research to understand customer search behavior and competitive positioning. Refreshed visual presentation and strengthened backend search optimization to improve discoverability across relevant customer queries.

PPC Refinement

Optimized bidding methods to connect with genuinely interested customers, focusing on quality over volume to maximize returns while maintaining healthy sales momentum. 

Integrated Optimization

Ensured ad traffic landed on conversion-ready product pages, creating alignment between paid visibility and organic appeal. This coordination allowed the brand to reduce ad spend and build a stronger natural market presence.

The Impact

Within months, Treszon changed the brand’s Amazon trajectory by cutting ad spend and simultaneously improving sales outcomes. The brand achieved a sustainable model where profitability and scaling work together rather than against each other.

Numbers to Trust

✔️ +102% Return on Ad Spend Growth

✔️ -37% Advertising Cost Reduction

✔️ +63% Conversion Rate Increase

Before Partnership With Treszon

  • RoAS: 2.12

  • ACoS: 47.02%

  • CVR: 4.52%

After Partnership With Treszon

  • RoAS: 4.28

  • ACoS: 29.59%

  • CVR: 7.37%

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About the Brand Founded by game designer Greg Favro, Spider’s End offers immersive choose-your-own-adventure experiences that eliminate the complexity of traditional tabletop RPGs. Successfully crowdfunded through Kickstarter, these card games have cultivated a dedicated community drawn to their accessible gameplay and stunning visual design.

The Challenge

Ad expenses were affecting profits, making it impossible to scale without sacrificing returns. Product pages, though showcasing beautiful artwork and engaging narratives, were not effectively converting visitors into buyers.

Our Approach 

Listing Improvement

Conducted in-depth market research to understand customer search behavior and competitive positioning. Refreshed visual presentation and strengthened backend search optimization to improve discoverability across relevant customer queries.

PPC Refinement

Optimized bidding methods to connect with genuinely interested customers, focusing on quality over volume to maximize returns while maintaining healthy sales momentum. 

Integrated Optimization

Ensured ad traffic landed on conversion-ready product pages, creating alignment between paid visibility and organic appeal. This coordination allowed the brand to reduce ad spend and build a stronger natural market presence.

The Impact

Within months, Treszon changed the brand’s Amazon trajectory by cutting ad spend and simultaneously improving sales outcomes. The brand achieved a sustainable model where profitability and scaling work together rather than against each other.

Numbers to Trust

✔️ +102% Return on Ad Spend Growth

✔️ -37% Advertising Cost Reduction

✔️ +63% Conversion Rate Increase

Before Partnership With Treszon

  • RoAS: 2.12

  • ACoS: 47.02%

  • CVR: 4.52%

After Partnership With Treszon

  • RoAS: 4.28

  • ACoS: 29.59%

  • CVR: 7.37%

Join our newsletter list

Sign up to get the most recent blog articles in your email every week.

Share this post to the social medias

About the Brand Founded by game designer Greg Favro, Spider’s End offers immersive choose-your-own-adventure experiences that eliminate the complexity of traditional tabletop RPGs. Successfully crowdfunded through Kickstarter, these card games have cultivated a dedicated community drawn to their accessible gameplay and stunning visual design.